Privacy Policy
Last Updated: May 12, 2026
Welcome to Alpha Capital Group's Privacy Policy. This document outlines how we gather and utilize personal information provided by users to deliver merchant cash advances and business financing products and services.
Information Collection
We collect the following information:
- Contact details (name, email, address, phone)
- Financial data (bank statements, credit card statements, credit history)
- Business information (company name, size, type)
- Social security numbers
- Bank account details
- Tax ID numbers
- Unique identifiers (usernames, IP addresses)
Secure Storage
Your data is encrypted and stored using industry-standard security measures.
Limited Access
Only authorized personnel can access your sensitive information.
Regular Audits
We conduct regular security audits to ensure data protection.
Use of Information
We utilize collected information to:
- Process and evaluate funding applications
- Verify identity and business information
- Manage customer accounts and process payments
- Communicate about services and updates
- Improve our products and services
- Comply with legal obligations
We do not sell your personal information to third parties. Any sharing of information is strictly for business purposes as described in this policy.
Privacy and Information Sharing
Alpha Capital Group shares your Personal Information with third parties only as described in this Privacy Policy. We provide your Personal Information to trusted business partners and service providers to assist us in activities such as:
- Customer service support
- Credit checks and verification
- Payment processing
- Legal compliance
State Regulations Compliance
Alpha Capital Group operates in accordance with various state business funding regulations that may affect how we collect, process, and protect your information. These state-specific regulations may provide additional privacy rights and protections beyond federal requirements.
California Privacy Rights
If you are a California resident, you have specific rights under California law, including:
- California Consumer Privacy Act (CCPA) & California Privacy Rights Act (CPRA): You have the right to know what personal information we collect, request deletion of your data, opt out of the sale of your information, and not be discriminated against for exercising these rights.
- Commercial Financing Disclosures (SB 1235): Under California's commercial financing law, we provide specific disclosures regarding the cost and terms of financing, including APR equivalent rates, finance charges, and payment terms.
- Data Breach Notifications: We comply with California's data breach notification requirements to promptly inform you of any unauthorized access to your personal information.
- Annual Privacy Disclosures: If you're a California customer, you receive annual notices about our information sharing practices.
To exercise your California privacy rights, contact us at info@alphacapitalgp.com with the subject line "California Privacy Rights Request" or call us at (800) 917-6456.
State-Specific Privacy Provisions
Depending on your state of residence or business location, you may be entitled to specific privacy rights under state laws. We comply with all applicable state regulations, including but not limited to:
- Commercial financing disclosure requirements
- State-specific opt-out rights
- Additional data protection measures
- Specific notification requirements
For detailed information about business funding regulations in your state, please visit our State Regulations section, where we provide comprehensive information about regulatory requirements in:
User Access and Choice
You can update your Personal Information or deactivate your account by contacting our Customer Support. We will respond to your request promptly. Your information will be retained as long as necessary for commercial purposes or to comply with legal obligations.
Opt-In Policy
If at any time an inquiry is submitted through www.alphacapitalgp.com/apply you agree to terms stated on application to be contacted via phone, text, and/or email.
Opt-Out Policy
You can opt-out of promotional communications by:
- Following unsubscribe instructions in emails
- Replying "STOP" to text messages
- Contacting our customer support
Tracking Technologies
We use various technologies to collect and store information, including:
- Cookies
- Web beacons
- Pixels
- Local storage
Cookie Management
You can control cookie usage through your browser settings. Note that disabling cookies may limit some website functionality.
Security
We implement appropriate security measures to protect your information:
- SSL/TLS encryption for data transmission
- Secure data storage facilities
- Access controls and authentication
- Regular security assessments
Changes to This Policy
We may update this Privacy Policy to reflect changes in our practices. Users will be notified of any material changes via email or website notice.
Contact Us
If you have any questions about this Privacy Policy, you can contact us:
- Email: info@alphacapitalgp.com
- Website: www.alphacapitalgp.com
- Address: 101 Crawfords Corner Rd Ste 1325, Holmdel, NJ 07733